Delight is a story to be told.
Texas Fashion Collection
Not-For-Profit
Copywriting, Logo & Logo Suite Design, Pattern & Supporting Graphic Devices, Packaging, Custom Illustration, Business Materials & Print Collateral
DSVC 54th Annual Dallas Show Silver Bulb Award
Part of the College of Visual Arts and Design at the University of North Texas, the Texas Fashion Collection is an acclaimed vintage archive, serving as a resource for scholars, researchers, and visitors.
TFC’s brand identity embodies its mission, offering a window into the past through its rich collection of garments. The logo was designed as a window, showcasing collection pieces, garment details, and vintage photography.
“Delight: Selections from the Texas Fashion Collection,” TFC’s spring exhibition, celebrates pieces that inspire joy, curiosity, wonder, and whimsy, all drawn from the permanent collection.
The exhibition catalog highlights TFC’s joyful trove of historical fashion, featuring designer labels like Balmain, Givenchy, and Balenciaga. The theme, “Delight,” invites discovery, with design elements such as a die-cut logo, square window graphic elements, and surprise slip sheets creating charm with every page.
Side-sewn binding and customized belly bands enhance the catalog, weaving a narrative around the irreplaceable pieces of our past.
Working with painter and UNT professor, Stephen Zhang, custom watercolor illustrations were created to further capture the collection’s timeless glamour and enduring beauty.
Hand-lettering and handmade textile patterns add an intimate touch, presenting vintage garments as windows into the lives of their original wearers.
To share this experience with donors and friends of the collection, Caliber created custom, hand-painted delivery boxes and thank-you tags, ensuring every detail felt personal and thoughtful.
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